App Store for connected driving

Zielpuls | Projects | App Store for connected driving

We connect the car of the future.

As digitalization progresses, an automobile manufacturer wants to expand its portfolio and increase its attractiveness for a modern, technology-enthusiastic target group. In future, drivers and passengers will be offered a wide range of functions via an app store integrated in the vehicle.

To enable the digital world to enter the vehicle, we develop potential future scenarios for the customer. The car manufacturer is particularly interested in expanding the content of its e-business. We provide ideas and concepts for digital services in an international and digital consumer landscape. By rolling out an app store, we make connected driving easy and accessible from anywhere for our customer’s target group.

At the beginning, organizational barriers represent a major challenge for the customer. Through targeted multi-project management, we coordinate individual specialist areas and thus improve process-related cooperation. The introduction of agile processes quickly proves to be an accelerator of internal processes. Requirements for the implementation of digital commerce are collected and evaluated. In close coordination with the stakeholders, a new and international system landscape is being set up. This stable process framework is the basis for the introduction of the app store in the car of the future. After a successful test run, we transfer the store into real operation. With our support, customers can already offer their digital services worldwide and successfully serve end users in an international market environment.

Added value for the customer

We drive the customer’s digital commerce worldwide and strengthen its market position through high consumer acceptance. In a rapidly growing environment, we establish a stable process framework and harmonize internal processes through agile process planning. In this way, we work with the customer to make the overall development process in the area of digital service more efficient and economical. We ensure the successful market launch of the app store with the help of user acceptance tests.


Our consulting teams make your technology fit for the future and bring complete technical solutions on the road. Learn more about us!


Our dedicated team supports solutions from the development to the rollout.

Our customers are experiencing the current digital change and are opening up new business models and services. Our strong networking expertise helps us in this rapidly changing environment. The international orientation of the project is particularly exciting, and the team is really involved. At Zielpuls we combine process knowledge with personalities. Our motto 'Technology and People' is lived here!

Teresa Breitenlechner

Project Manager